The AI flavoring has also shown up in its Edge browser. Microsoft earlier this month introduced a new version of Bing that's paired with AI chatbot ChatGPT. But these ads exist within the context of the search result page. And searching "download Firefox" via Bing will lead to the same ad. For example, entering the keywords "download Chrome" in macOS Edge, using Bing as the default search engine, presently produces a "Promoted by Microsoft" ad for Edge atop the Bing search results list. And they often place ads on search results pages when people search for competitors' products.
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